The successful social media campaign #CHPM4EU ended this month. The aim of the campaign was to inform general public and stakeholders about the disruptive technology the project plans to develop: a technology combining metal extraction and renewable energy generation. This would face two of the main challenges Europe is facing: the supply of raw materials and energy.
Each week a social media card addressing the different aspects of the project was published through Twitter, Facebook and LinkedIn.
If you missed the campaign below you can find a summary:
Today begins our #CHPM4EU campaign, 5 weeks to understand how @CHPM2030 will revolutionize Europe’s future! See you next week (or sooner..?) #geothermal & #mineralextraction
#CHPM4EU week 2: To make the best use of Europe’s resources, @chpm2030 is pushing the research further, and deeper! #geothermal & #minerals – Learn more here! http://bit.ly/2rxOPpw
#CHPM4EU week3: #Geothermalenergy is Europe’s future. Today, it needs further research. Here’s how @chpm2030 explores ore bodies’ potential – http://bit.ly/2nmkky7 #minerals & #goethermal
#CHPM4EU week4: CHPM2030 not only works on #geothermal energy but also on Europe’s #mineral resources. Here is how! #geothermalenergy & #minerals – http://bit.ly/2GRlQR6
#CHPM4EU final week already! @chpm2030 is ground-breaking. And #sustainable: here is how the project assesses its impact on the environment: http://bit.ly/2nU8StN #geothermal & #mineralextractions